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Clay is a global UI/UX design and branding agency based in San Francisco. We offer user experience design, brand identity, web design, and development.

Clay | UX Design Agency, Branding & Web Design Firm

Discover 13 empirically backed form design principles to improve usability and user satisfaction. Learn best practices to create efficient and user-friendly forms.

Form Design Principles: 13 Empirically Backed Best Practices

Explore the four key UX design disciplines that enhance user experience, from research to interaction design. Learn how each discipline contributes to creating intuitive and effective digital products.

4 Key UX Design Disciplines to Improve User Experience

Explore the key differences in branding for large businesses versus startups, from strategy to execution. Learn how each approach shapes brand identity, growth, and market positioning.

Differences of Branding for Large Businesses and Startups

Discover the top 10 web design trends for 2025 that will transform user experiences and digital aesthetics. Stay ahead of the curve with cutting-edge design innovations.

Top 10 Transformative Web Design Trends for 2025

Learn how task analysis can enhance your UX design by identifying user goals and streamlining workflows. Discover practical steps to improve usability and satisfaction.

How to Improve Your UX Using Task Analysis

Blog

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Are you ready to improve your web design skills? Learn all the information you need about designing a website and what it takes to build a beautiful, user-friendly one. 


How to Design a Website: a Complete Guide for 2025

Have you ever wondered what it takes to build a successful brand? If so, you'll want to look at the concept of brand strategy.

Brand Strategy Guide 2025: Aligning Your Brand for Long-Term Success

Introducing the ultimate UI/UX guide — a comprehensive resource on designing meaningful digital experiences.

The Ultimate UI/UX Design Guide for 2025

Unlock expert insights and practical guidance in our special collection

View all guides

Design Guides

Discover how web fonts can unlock creativity and elevate your website’s design. Explore their impact on branding, readability, and user experience.

Unlocking Creativity: Exploring the World of Web Fonts

Explore the use of gradients in web design, from subtle shades that add depth to bold statements that captivate. Learn how to incorporate gradients into your designs effectively.

Gradients in Web Design: From Subtle Shades to Bold Statements

Discover the essential steps to streamline your web design process. From concept to launch, master every stage for a seamless user experience.

Web Design Process Explained in 9 Simple Steps

Master the essentials of color theory for website design. Enhance user experience and visual appeal with strategic color choices.

Color Theory in Web Design: Beginner's Guide

Learn the essential guidelines for web accessibility to ensure your site is inclusive for all users. Discover best practices for creating accessible and user-friendly websites.

Web Accessibility: Essential Guidelines for Creating Inclusive Websites 

Dive into cutting-edge trends and tips for creating stunning websites

Discover the essentials of UX prototyping, including the importance of wireframing and the benefits of low- and high-fidelity tools to create user-friendly, successful products through effective testing.

Building Better Interfaces: The Role of Prototyping in UX Design

This comprehensive guide explores essential user interface elements, offering practical tips and best practices for creating intuitive and visually appealing designs. It is ideal for designers at any level.

Mastering UI Design: A Comprehensive Guide to User Interface Elements

Explore the top 10 must-have UX/UI design tools for 2025 that can elevate your design workflow. Discover how these tools improve efficiency and boost creativity in your projects.

Top 10 Must-Have UX/UI Design Tools for 2025: Enhance Your Workflow

Explore how diary studies offer deep insights into user behavior over time, making them a valuable UX research method for discovery. Learn how to leverage this approach for richer data.

Diary Studies: UX Research Methods for Discovery

Discover the essentials of User-Centered Design (UCD), and learn how to craft products that prioritize user needs. 

User-Centered Design (UCD): How to Design for People, Not Just Pixels

Discover the best practices in UI/UX design and elevate your digital experiences

 UI/UX

Navigate the evolving terrain of brand awareness in 2025 with our definitive guide, empowering brands to cultivate resonance and loyalty in an ever-changing market

Brand Awareness: What It Is and Strategies to Improve It

Get expert advice and best practices on creating a strong brand voice. Develop a consistent, engaging brand personality that truly connects with your audience.

Creating a Strong Brand Voice: Expert Advice and Best Practices

Explore the multifaceted duties of a UX researcher, from conducting user interviews to analyzing data and shaping the foundation of user-centric design.

What Is a UX Researcher? Key Roles & Responsibilities

Select the perfect fonts for your brand guide to ensure consistency and impact. Discover tips on choosing and using fonts effectively across all brand materials.

Brand Guide Fonts: How to Select and Use Them Effectively

Discover five expert tips to elevate your logo design skills quickly. Learn actionable strategies to create impactful and memorable logos.

5 Pro Tips to Improve Your Logo Design Fast

Get the latest on product branding, brand identity, strategy, and more

News and insights on all things design by Clay

Explore the creative process behind Grayscale's web redesign with insights from our Design Leads. See how strategy meets innovation.

Inside Look at Grayscale’s Web Redesign with Our Design Director and Head of Design

Learn how to engage, capture, and convert users by leveraging the F-shaped pattern in web design. Understand how this reading behavior can enhance user experience and boost conversions.

Engage, Capture, Convert: Leveraging the F-Shaped Pattern

Discover effective brand extension strategies to expand your brand’s reach and appeal. Learn how to introduce new products while maintaining brand identity.

Brand Extension Strategies: Expanding Your Brand's Horizons

Uncover the truth behind common UX myths with this insightful guide. Learn what really matters in UX design to create better user experiences.